The noindex
HTML meta tag is a valuable directive used in SEO that tells search engines not to index a specific web page, preventing it from appearing in search engine results pages (SERPs). Let’s dive into the details of the noindex
directive, why it’s used, and how to implement it:
The noindex
tag is an HTML meta tag placed in the head section of a web page’s code. When search engine bots crawl the page, this tag informs them that the particular page should not be included in their index.
noindex
tag to prevent them from being indexed.noindex
tag on pages that have substantially similar content to other pages on your site. This could be the case if you have paid media campaigns with landing pages similar to those of your organic website.noindex
tag can ensure it doesn’t continue to appear in search results after its relevance has passed.To apply the noindex
tag to a webpage, you would add the following meta tag in the head section of the HTML code:
<meta name="robots" content="noindex">
You can also be more specific by targeting specific search engine bots, such as Googlebot:
<meta name="googlebot" content="noindex">
The noindex
tag can be combined with other directives such as nofollow
, which instructs search engine bots not to follow the links on the page:
<meta name="robots" content="noindex, nofollow">
noindex
tag on vital pages that you want to be indexed, as it will remove them from search results.noindex
tag won’t remove it instantly from search results. It may take some time for search engines to recrawl the page and update their index.The noindex
tag is a powerful tool for webmasters and technical SEO professionals, allowing precise control over which pages are included in search engine indexes. By understanding when and how to use the noindex
tag, you can optimize the visibility of your site’s content, ensuring that only relevant and valuable pages are presented to users in search results. It’s an essential aspect of managing the content that represents your site to search engines, making it a vital consideration in the optimization and management of websites.
Learn how the index
tag works, and when you should use it.